Abstract: The concept of broad ideological and political education of colleges and universities is an important part of higher education concept.Improving the ideological and political education effect is a systematic project which involves all aspects of school works from the horizontal perspective and the whole growing process of students from the vertical perspective.The concept of broad ideological and political education of colleges and universities reflects the "three broadness" from the theoretical analysis,that is, the broad teaching object,the obvious work advantage and the great education function.The concept of broad ideological and political education of colleges and universities requires the "three comprehensiveness" in practice,that is,all the teachers and employees to be entrusted with educating duty,the whole process of educating and all aspects of educating.Innovation is the core of concept of broad ideological and political education of colleges and universities from the perspective of theory and practice.