Abstract: In This paper Author mainly analyzes the main causes for the increasing decline of publicity of Marxism ideology in the news medium in the present situation. It demonstrates the decreasing tendency of the Marxist discourse power in the position of the news medium from the perspectives of newspaper operation idea, reporters' quality, cultural consumption hot spot and theory research tendency, advocating taking clear-cut stand of sticking to the party principle and political principle, changing the unique method and traditional strategy of transmitting the Marxist ideology, persisting in the principle of "three contact's" and promoting the important position of the Marxist ideology.