Analysis of the project step in the four steps of public relations work

The four steps of Public Relations Work contains investigation,making plans,implementation and feedback of appraisal.Nowadays project has become a very fashionable expression,which is used in many respects,such as political project,cultural project,military project,business project and so on.Thus,as one of the steps of Public Relations Work,what is the difference between "the project in making plan" and other "project"?This paper makes research into the problem.